According to PayNXT360, social commerce market in Saudi Arabia is expected to grow by 21.3% on annual basis to reach US$2,854.5 million in 2026. The social commerce market in the country experienced...
According to PayNXT360, social commerce market in Saudi Arabia is expected to grow by 21.3% on annual basis to reach US$2,854.5 million in 2026. The social commerce market in the country experienced robust growth during 2022-2025, achieving a CAGR of 22.3%. This upward trajectory is expected to continue, with the market forecast to grow at a CAGR of 20.3% during 2026-2031. By the end of 2031, the social commerce sector is projected to expand from its 2025 value of USD 2,352.9 million to approximately USD 7,185.0 million. Key Trends and Drivers Turn Saudi cultural occasions into interactive product discovery. • Snapchat introduced Saudi-exclusive Snap Souq in February 2026, adding a locally designed discovery environment to its Ramadan activity. The experience used Najdi architecture, virtual brand kiosks, and interactive games; participants included beauty retailer NiceOne. The recent development is the Saudi-specific format, rather than the continuation of Snapchat’s regional Ramadan Mall. Crucially, users could only discover and consider products on the Souq; in-platform purchases were not supported. • The format translates the social experience of visiting a souq during Ramadan into a digital setting. Brand-specific kiosks and interactive elements give retailers more scope to explain products and sustain attention than a standard promotional post. Its Saudi-only availability also demonstrates greater localization of platform investment around the Kingdom’s retail calendar. • The likely direction is intensification around major shopping occasions, with continued use dependent on attributable sales. Retailers should connect these experiences to measurable product-page visits and purchases. Without that connection, AR is likely to remain a seasonal marketing allocation rather than become a substantial transaction channel. This is an analytical outlook, not an announced platform rollout. Shift social acquisition toward personalized catalog sales • Recent Saudi retailer activity shows social campaigns becoming more closely connected to product catalogs and purchase outcomes. Saudi essentials brand Hawa began paid Snapchat activity in October 2025, using Dynamic Product Ads and subsequently expanding investment through the first quarter of 2026. A further capability arrived on 10 September 2026, when Snapchat made catalog-based Dynamic Product Ads inside Sponsored Snaps available to global advertisers, including those serving Saudi Arabia. Availability does not yet establish Saudi adoption of this newest placement. • Hawa’s stated objective was to acquire customers while maintaining marketing efficiency. Its approach combined catalog campaigns, audience refinement, and creative testing, including user-generated content. The commercial driver is therefore specific: Saudi direct-to-consumer businesses can use social content to attract attention while allowing product and conversion signals to determine which merchandise is promoted. The reported results are a company-platform case study, not a market-wide benchmark. • This trend is likely to intensify, favoring retailers with accurate catalogs, reliable purchase measurement, and regular creative testing. New chat placements expand opportunities for product discovery, while value-based optimization could sharpen spending decisions as testing progresses. The expected outcome is stronger competition for attributable purchases; these advertising developments do not establish native Saudi social-platform checkout. Connect WhatsApp conversations directly to merchant operations. • Saudi merchants gained additional integrated messaging capabilities through Javna’s Salla integration in December 2025 and its Zid integration announced in January 2026. These connect WhatsApp communication to abandoned carts, order confirmations, shipment updates, and post-purchase follow-ups. The recent change is the connection between messaging and merchant workflows, extending conversational commerce beyond manually answering inquiries. The announcements establish available capabilities, not adoption volumes or proven conversion gains. • The integrations address practical requirements for Saudi stores: Arabic and English support, timely replies, consistent order information, and escalation to human agents. Connecting messages to store events also lets merchants follow up on unfinished purchases without manually managing each conversation. This makes messaging relevant to both conversion and retention, rather than limiting it to customer service. • Adoption is likely to intensify among merchants already using Salla and Zid, because integrations reduce the need for bespoke development. The main opportunity is recovering abandoned purchases and sustaining customer relationships after delivery. Commercial value will depend on relevant messages and effective human handover; the disclosed integrations do not establish payment completion inside WhatsApp. Adapt social selling to a more established electronic-payment habit. • SAMA’s April 2026 publication reported that electronic payments represented 85% of retail payments in 2025, versus 79% in 2024. This is recent evidence of an intensified existing trend, rather than a new payment launch. For social sellers, it strengthens the rationale for linking discovery and messaging to electronic checkout. The figures cover overall retail payments and must not be interpreted as social-commerce payment shares. • SAMA attributes the shift to greater activity through mada, including e-commerce transactions, and wider adoption across national payment systems. The implication for Saudi merchants is a more established electronic-payment habit among potential buyers. This supports electronic checkout after social discovery, although it does not prove lower abandonment or reduced cash-on-delivery usage specifically within social commerce. • Electronic-payment reliance is likely to intensify before stabilizing at higher penetration. Social sellers should increasingly compete to complete the handoff from content or conversation to payment. Payment familiarity provides favorable conditions, but merchants will still need to earn trust and convert purchase intent into completed orders. Competitive Landscape Over the next 2–4 years, competition is likely to intensify around measurable acquisition and repeat purchasing. Integrated catalogs, conversion measurement, and Arabic-language messaging support should help smaller Saudi merchants compete more effectively. Platforms and enablers that demonstrate incremental purchases and retention are consequently better positioned to retain merchant budgets; consolidation remains uncertain. Current State of the Market • Competition is intensifying around merchant acquisition, purchase attribution, and customer retention. Recent developments show a combination of social platform discovery, messaging, and merchant-store technology. Salla’s August 2026 documentation connects Snapchat and TikTok campaigns with completed-purchase tracking, allowing merchants to assess channels against sales outcomes. This supports competition across platforms without establishing a transaction-share leader or implying that purchases occur inside social apps. Key Players and New Entrants • Snapchat and TikTok compete for merchants’ acquisition spending, while WhatsApp supports customer conversations. Salla and Zid occupy the merchant-enablement layer; Javna connects messaging automation to their stores. Saudi direct-to-consumer brand Hawa, launched in 2025, illustrates newer retailer participation: it began Snapchat advertising in October 2025 and expanded catalog-led campaigns through early 2026. Hawa is a retail entrant rather than a new social-commerce platform. Recent Launches, Partnerships, Mergers, and Acquisitions • Javna’s December 2025 Salla integration and January 2026 Zid integration extend competition into automated cart recovery and post-purchase engagement. Snapchat’s September 2026 Commerce Power Pack added catalog advertisements within Sponsored Snaps for global advertisers, creating another placement available to Saudi merchants. These developments strengthen existing ecosystems through integrations and product upgrades; the announcements do not establish Saudi adoption of the newest placement or consolidation through acquisitions. This report provides a detailed data-centric analysis of the social commerce sector in Saudi Arabia, covering market opportunities and risks across a range of retail categories. With over 50+ KPIs at the country level, this report provides a comprehensive understanding of social commerce market dynamics, market size and forecast, and market share statistics. It breaks down market opportunities in the social commerce sector by type of domestic vs cross-border, type of social platform, type of payment method, business model, end-use consumer segment, and type of city. In addition, it provides a snapshot of consumer behaviour and retail spending dynamics. KPIs in both value and volume terms help in getting an in-depth understanding of end market dynamics. PayNXT360’s research methodology is based on industry best practices. Its unbiased analysis leverages a proprietary analytics platform to offer a detailed view of emerging business and investment market opportunities.
This report provides a detailed data-driven analysis of the social commerce market in Saudi Arabia, covering market size and growth dynamics for 2022–2031. It examines ecommerce and social commerce performance indicators, key player market shares, and social commerce segmentation by location, product categories, end use segment, device, cities, payment method, platforms, contents, and consumer demographics and behaviour. Saudi Arabia Ecommerce Industry Market Size and Growth Dynamics -- Gross Merchandise Value -- Average Value per Transaction -- Transaction Volume Saudi Arabia Social Commerce Market Size and Growth Dynamics -- Gross Merchandise Value -- Average Value per Transaction -- Transaction Volume -- Market Share Analysis by Key Players -- Competitive Landscape Saudi Arabia Social Commerce Market Size and Forecast by Location -- Market Share by Location -- Cross-Border -- Domestic Saudi Arabia Social Commerce Market Size and Forecast by Product Categories -- Market Share by Product Categories -- Clothing & Footwear -- Beauty and Personal Care -- Food & Grocery -- Appliances and Electronics -- Home Improvement -- Travel -- Accommodation Saudi Arabia Social Commerce Market Size and Forecast by End Use Segment -- Market Share by End Use Segment -- B2C Segment -- B2B Segment -- C2C Segment Saudi Arabia Social Commerce Market Size and Forecast by End Use Device -- Market Share by End Use Device -- Mobile -- Desktop Saudi Arabia Social Commerce Market Size and Forecast by Cities -- Market Share by Cities -- Tier-1 Cities -- Tier-2 Cities -- Tier-3 Cities Saudi Arabia Social Commerce Market Size and Forecast by Payment Method -- Market Share by Payment Method -- Credit Card -- Debit Card -- Bank Transfer -- Prepaid Card -- Digital & Mobile Wallet -- Other Digital Payment -- Cash Saudi Arabia Social Commerce Market Size and Forecast by Platforms -- Market Share by Platforms -- Video Commerce (Live Stream + Prerecorded) -- Social Network-Led Commerce -- Social Reselling -- Group Buying -- Product Review Platforms Saudi Arabia Social Commerce Market Size and Forecast by Contents -- Market Share by Contents -- Live Streamers -- Gaming Streamers -- Reels -- Influencers -- Stories Saudi Arabia Social Commerce Market Size and Forecast by Consumer Demographics & Behaviour -- Spend Share by Age Group -- Gen Z (15–27) -- Millennials (28–44) -- Gen X (45–60) -- Baby Boomers (60+) -- Share by Income Level -- Share by Gender -- Analysis by Consumer Purchase Behaviour
• Comprehensive Market Intelligence: Develop a detailed understanding of the social commerce landscape inusing key market indicators, including gross merchandise value, average value per transaction, transaction volume, and key player market shares. • Granular Market Segmentation: Analyse the social commerce market through detailed segmentation by location, product categories, B2C/B2B/C2C segments, devices, city tiers, payment methods, platforms, and content types. Assess opportunities across cross-border and domestic commerce, video commerce, social network-led commerce, social reselling, group buying, and product review platforms. • Market Performance and Competitive Benchmarking: Assess competitive positioning through key player market shares and evaluate GMV trends across social commerce segments. Compare market contributions across product categories, platforms, content types, devices, locations, city tiers, and payment methods to support market prioritisation and strategic planning. • Consumer Demographics and Purchase Behaviour: Understand social commerce spending across Gen Z, Millennials, Gen X, and Baby Boomers, alongside market shares by income level and gender. Examine consumer purchase behaviour to inform audience targeting, product positioning, and engagement strategies. • Data-Driven Forecasts and KPI Tracking: Access historical estimates and forecasts covering 2022–2031, providing visibility into ecommerce and social commerce GMV, transaction volumes, and average value per transaction. Track segment-level GMV trends alongside market share analysis across the report’s segmentation framework. • Decision-Ready Databook Format: Access a structured, analytics-friendly databook supporting market sizing, financial modelling, benchmarking, and forecasting. Enable social commerce platforms, consumer brands, retailers, payment providers, technology firms, and investors to conduct evidence-based market assessments and strategic planning.
1. About this Report 1.1 Summary 1.2 Methodology 1.3 Definition 1.4 Disclaimer 2. Saudi Arabia Ecommerce Industry Market Size and Future Growth Dynamics by Key Performance Indicators 2.1 Saudi Arabia Ecommerce – Gross Merchandise Value Trend Analysis, 2022-2031 2.2 Saudi Arabia Ecommerce – Average Value Per Transaction Trend Analysis, 2022-2031 2.3 Saudi Arabia Ecommerce – Transaction Volume Trend Analysis, 2022-2031 3. Saudi Arabia Social Commerce Market Size and Future Growth Dynamics by Key Performance Indicators 3.1 Saudi Arabia Social Commerce – Gross Merchandise Value Trend Analysis, 2022-2031 3.2 Saudi Arabia Social Commerce – Average Value Per Transaction Trend Analysis, 2022-2031 3.3 Saudi Arabia Social Commerce – Transaction Volume Trend Analysis, 2022-2031 4. Saudi Arabia Social Commerce Competitive Landscape, 2025 4.1 Saudi Arabia Social Commerce Market Share Analysis by Key Players, 2025 4.2 Company Profile 1: Instagram Shop Saudi Arabia 4.3 Company Profile 2: Snapchat Saudi Arabia 4.4 Company Profile 3: Facebook Shop 4.5 Company Profile 4: TikTok Saudi Arabia 5. Saudi Arabia Social Commerce Market Size and Forecast by Location 5.1 Saudi Arabia Social Commerce Market Share by Location (%), 2022-2031 5.2 Saudi Arabia Social Commerce by Cross Border – Gross Merchandise Value Trend Analysis, 2022-2031 5.3 Saudi Arabia Social Commerce by Domestic – Gross Merchandise Value Trend Analysis, 2022-2031 6. Saudi Arabia Social Commerce Market Size and Forecast by Product Categories 6.1 Saudi Arabia Social Commerce Market Share by Product Categories (%), 2025 6.2 Saudi Arabia Social Commerce by Clothing & Footwear – Gross Merchandise Value Trend Analysis, 2022-2031 6.3 Saudi Arabia Social Commerce by Beauty and Personal Care – Gross Merchandise Value Trend Analysis, 2022-2031 6.4 Saudi Arabia Social Commerce by Food & Grocery – Gross Merchandise Value Trend Analysis, 2022-2031 6.5 Saudi Arabia Social Commerce by Appliances and Electronics – Gross Merchandise Value Trend Analysis, 2022-2031 6.6 Saudi Arabia Social Commerce by Home Improvement – Gross Merchandise Value Trend Analysis, 2022-2031 6.7 Saudi Arabia Social Commerce by Travel – Gross Merchandise Value Trend Analysis, 2022-2031 6.8 Saudi Arabia Social Commerce by Accommodation – Gross Merchandise Value Trend Analysis, 2022-2031 7. Saudi Arabia Social Commerce Market Size and Forecast by End Use Segment 7.1 Saudi Arabia Social Commerce Market Share by End Use Segment (%), 2025 7.2 Saudi Arabia Social Commerce by B2C Segment – Gross Merchandise Value Trend Analysis, 2022-2031 7.3 Saudi Arabia Social Commerce by B2B Segment – Gross Merchandise Value Trend Analysis, 2022-2031 7.4 Saudi Arabia Social Commerce by C2C Segment – Gross Merchandise Value Trend Analysis, 2022-2031 8. Saudi Arabia Social Commerce Market Size and Forecast by End Use Device 8.1 Saudi Arabia Social Commerce Market Share by End Use Device (%), 2022-2031 8.2 Saudi Arabia Social Commerce by Mobile – Gross Merchandise Value Trend Analysis, 2022-2031 8.3 Saudi Arabia Social Commerce by Desktop – Gross Merchandise Value Trend Analysis, 2022-2031 9. Saudi Arabia Social Commerce Market Size and Forecast by Cities 9.1 Saudi Arabia Social Commerce Market Share by Cities (%), 2025 9.2 Saudi Arabia Social Commerce by Tier-1 Cities – Gross Merchandise Value Trend Analysis, 2022-2031 9.3 Saudi Arabia Social Commerce by Tier-2 Cities – Gross Merchandise Value Trend Analysis, 2022-2031 9.4 Saudi Arabia Social Commerce by Tier-3 Cities – Gross Merchandise Value Trend Analysis, 2022-2031 10. Saudi Arabia Social Commerce Market Size and Forecast by Payment Method 10.1 Saudi Arabia Social Commerce Market Share by Payment Method (%), 2025 10.2 Saudi Arabia Social Commerce Payment by Credit Card – Gross Merchandise Value Trend Analysis, 2022-2031 10.3 Saudi Arabia Social Commerce Payment by Debit Card – Gross Merchandise Value Trend Analysis, 2022-2031 10.4 Saudi Arabia Social Commerce Payment by Bank Transfer – Gross Merchandise Value Trend Analysis, 2022-2031 10.5 Saudi Arabia Social Commerce Payment by Prepaid Card – Gross Merchandise Value Trend Analysis, 2022-2031 10.6 Saudi Arabia Social Commerce Payment by Digital & Mobile Wallet – Gross Merchandise Value Trend Analysis, 2022-2031 10.7 Saudi Arabia Social Commerce Payment by Other Digital Payment – Gross Merchandise Value Trend Analysis, 2022-2031 10.8 Saudi Arabia Social Commerce Payment by Cash – Gross Merchandise Value Trend Analysis, 2022-2031 11. Saudi Arabia Social Commerce Market Size and Forecast by Platforms 11.1 Saudi Arabia Social Commerce Market Share by Platforms Method (%), 2025 11.2 Saudi Arabia Social Commerce Platforms by Video Commerce (Live Stream + Prerecorded) – Gross Merchandise Value Trend Analysis, 2022-2031 11.3 Saudi Arabia Social Commerce Platforms by Social Network-Led Commerce – Gross Merchandise Value Trend Analysis, 2022-2031 11.4 Saudi Arabia Social Commerce Platforms by Social Reselling – Gross Merchandise Value Trend Analysis, 2022-2031 11.5 Saudi Arabia Social Commerce Platforms by Group Buying – Gross Merchandise Value Trend Analysis, 2022-2031 11.6 Saudi Arabia Social Commerce Platforms by Product Review Platforms – Gross Merchandise Value Trend Analysis, 2022-2031 12. Saudi Arabia Social Commerce Market Size and Forecast by Contents 12.1 Saudi Arabia Social Commerce Market Share by Contents (%), 2025 12.2 Saudi Arabia Social Commerce Contents by Live Streamers – Gross Merchandise Value Trend Analysis, 2022-2031 12.3 Saudi Arabia Social Commerce Contents by Gaming Streamers – Gross Merchandise Value Trend Analysis, 2022-2031 12.4 Saudi Arabia Social Commerce Contents by Reels – Gross Merchandise Value Trend Analysis, 2022-2031 12.5 Saudi Arabia Social Commerce Contents by Influencers – Gross Merchandise Value Trend Analysis, 2022-2031 12.6 Saudi Arabia Social Commerce Contents by Stories – Gross Merchandise Value Trend Analysis, 2022-2031 13. Saudi Arabia Social Commerce Market Size and Forecast by Consumer Demographics & Behaviour 13.1 Saudi Arabia Social Commerce by Spend Share by Age Group, 2025 13.2 Saudi Arabia Social Commerce by Age Group – Gen Z (15-27) – Gross Merchandise Value Trend Analysis, 2022-2031 13.3 Saudi Arabia Social Commerce by Age Group – Millennials (28–44) – Gross Merchandise Value Trend Analysis, 2022-2031 13.4 Saudi Arabia Social Commerce by Age Group – Gen X (45 – 60) – Gross Merchandise Value Trend Analysis, 2022-2031 13.5 Saudi Arabia Social Commerce by Age Group – Baby Boomers (60+) – Gross Merchandise Value Trend Analysis, 2022-2031 13.6 Saudi Arabia Social Commerce Share by Income Level, 2025 13.7 Saudi Arabia Social Commerce Share by Gender, 2025 13.8 Saudi Arabia Social Commerce Analysis by Consumer Purchase Behaviour, 2025 14. Further Reading 14.1 About PayNXT360 14.2 Related Research
Table 1: Saudi Arabia Ecommerce – Gross Merchandise Value (US$ Million), 2022-2031 Table 2: Saudi Arabia Ecommerce – Average Value Per Transaction Trend Analysis (US$), 2022-2031 Table 3: Saudi Arabia Ecommerce – Transaction Volume (Million), 2022-2031 Table 4: Saudi Arabia Social Commerce – Gross Merchandise Value (US$ Million), 2022-2031 Table 5: Saudi Arabia Social Commerce – Average Value Per Transaction Trend Analysis (US$), 2022-2031 Table 6: Saudi Arabia Social Commerce – Transaction Volume (Million), 2022-2031 Table 7: Saudi Arabia Social Commerce by Cross Border – Gross Merchandise Value (US$ Million), 2022-2031 Table 8: Saudi Arabia Social Commerce by Domestic – Gross Merchandise Value (US$ Million), 2022-2031 Table 9: Saudi Arabia Social Commerce by Clothing & Footwear – Gross Merchandise Value (US$ Million), 2022-2031 Table 10: Saudi Arabia Social Commerce by Beauty and Personal Care – Gross Merchandise Value (US$ Million), 2022-2031 Table 11: Saudi Arabia Social Commerce by Food & Grocery – Gross Merchandise Value (US$ Million), 2022-2031 Table 12: Saudi Arabia Social Commerce by Appliances and Electronics – Gross Merchandise Value (US$ Million), 2022-2031 Table 13: Saudi Arabia Social Commerce by Home Improvement – Gross Merchandise Value Trend Analysis, 2022-2031 Table 14: Saudi Arabia Social Commerce by Travel – Gross Merchandise Value (US$ Million), 2022-2031 Table 15: Saudi Arabia Social Commerce by Accommodation – Gross Merchandise Value Trend Analysis, 2022-2031 Table 16: Saudi Arabia Social Commerce by B2C Segment – Gross Merchandise Value (US$ Million), 2022-2031 Table 17: Saudi Arabia Social Commerce by B2B Segment – Gross Merchandise Value (US$ Million), 2022-2031 Table 18: Saudi Arabia Social Commerce by C2C Segment – Gross Merchandise Value (US$ Million), 2022-2031 Table 19: Saudi Arabia Social Commerce by Mobile – Gross Merchandise Value (US$ Million), 2022-2031 Table 20: Saudi Arabia Social Commerce by Desktop – Gross Merchandise Value (US$ Million), 2022-2031 Table 21: Saudi Arabia Social Commerce by Tier-1 Cities – Gross Merchandise Value (US$ Million), 2022-2031 Table 22: Saudi Arabia Social Commerce by Tier-2 Cities – Gross Merchandise Value (US$ Million), 2022-2031 Table 23: Saudi Arabia Social Commerce by Tier-3 Cities – Gross Merchandise Value (US$ Million), 2022-2031 Table 24: Saudi Arabia Social Commerce Payment by Credit Card – Gross Merchandise Value Trend Analysis, 2022-2031 Table 25: Saudi Arabia Social Commerce Payment by Debit Card – Gross Merchandise Value (US$ Million), 2022-2031 Table 26: Saudi Arabia Social Commerce Payment by Bank Transfer – Gross Merchandise Value (US$ Million), 2022-2031 Table 27: Saudi Arabia Social Commerce Payment by Prepaid Card – Gross Merchandise Value (US$ Million), 2022-2031 Table 28: Saudi Arabia Social Commerce Payment by Digital & Mobile Wallet – Gross Merchandise Value (US$ Million), 2022-2031 Table 29: Saudi Arabia Social Commerce Payment by Other Digital Payment – Gross Merchandise Value (US$ Million), 2022-2031 Table 30: Saudi Arabia Social Commerce Payment by Cash – Gross Merchandise Value Trend Analysis, 2022-2031 Table 31: Saudi Arabia Social Commerce Platforms by Video Commerce (Live Stream + Prerecorded) – Gross Merchandise Value Trend Analysis, 2022-2031 Table 32: Saudi Arabia Social Commerce Platforms by Social Network-Led Commerce – Gross Merchandise Value (US$ Million), 2022-2031 Table 33: Saudi Arabia Social Commerce Platforms by Social Reselling – Gross Merchandise Value (US$ Million), 2022-2031 Table 34: Saudi Arabia Social Commerce Platforms by Group Buying – Gross Merchandise Value (US$ Million), 2022-2031 Table 35: Saudi Arabia Social Commerce Platforms by Product Review Platforms – Gross Merchandise Value (US$ Million), 2022-2031 Table 36: Saudi Arabia Social Commerce Contents by Live Streamers – Gross Merchandise Value (US$ Million), 2022-2031 Table 37: Saudi Arabia Social Commerce Contents by Gaming Streamers – Gross Merchandise Value (US$ Million), 2022-2031 Table 38: Saudi Arabia Social Commerce Contents by Reels – Gross Merchandise Value (US$ Million), 2022-2031 Table 39: Saudi Arabia Social Commerce Contents by Influencers – Gross Merchandise Value Trend Analysis, 2022-2031 Table 40: Saudi Arabia Social Commerce Contents by Stories – Gross Merchandise Value (US$ Million), 2022-2031 Table 41: Saudi Arabia Social Commerce by Age Group – Gen Z (15-27) – Gross Merchandise Value Trend Analysis (US$ Million), 2022-2031 Table 42: Saudi Arabia Social Commerce by Age Group – Millennials (28–44) – Gross Merchandise Value Trend Analysis (US$ Million), 2022-2031 Table 43: Saudi Arabia Social Commerce by Age Group – Gen X (45 – 60) – Gross Merchandise Value Trend Analysis, 2022-2031 Table 44: Saudi Arabia Social Commerce by Age Group – Baby Boomers (60+) – Gross Merchandise Value Trend Analysis (US$ Million), 2022-2031
Figure 1: PayNXT360’s Methodology Framework Figure 2: Saudi Arabia Ecommerce – Gross Merchandise Value (US$ Million), 2022-2031 Figure 3: Saudi Arabia Ecommerce – Average Value Per Transaction Trend Analysis (US$), 2022-2031 Figure 4: Saudi Arabia Ecommerce – Transaction Volume (Million), 2022-2031 Figure 5: Saudi Arabia Social Commerce – Gross Merchandise Value (US$ Million), 2022-2031 Figure 6: Saudi Arabia Social Commerce – Average Value Per Transaction Trend Analysis (US$), 2022-2031 Figure 7: Saudi Arabia Social Commerce – Transaction Volume (Million), 2022-2031 Figure 8: Saudi Arabia Social Commerce Market Share Analysis by Key Players (%), 2025 Figure 9: Saudi Arabia Social Commerce Market Share by Location (%), 2022-2031 Figure 10: Saudi Arabia Social Commerce by Cross Border – Gross Merchandise Value (US$ Million), 2022-2031 Figure 11: Saudi Arabia Social Commerce by Domestic – Gross Merchandise Value (US$ Million), 2022-2031 Figure 12: Saudi Arabia Social Commerce Market Share by Product Categories (%), 2025 Figure 13: Saudi Arabia Social Commerce by Clothing & Footwear – Gross Merchandise Value (US$ Million), 2022-2031 Figure 14: Saudi Arabia Social Commerce by Beauty and Personal Care – Gross Merchandise Value (US$ Million), 2022-2031 Figure 15: Saudi Arabia Social Commerce by Food & Grocery – Gross Merchandise Value (US$ Million), 2022-2031 Figure 16: Saudi Arabia Social Commerce by Appliances and Electronics – Gross Merchandise Value (US$ Million), 2022-2031 Figure 17: Saudi Arabia Social Commerce by Home Improvement – Gross Merchandise Value Trend Analysis, 2022-2031 Figure 18: Saudi Arabia Social Commerce by Travel – Gross Merchandise Value (US$ Million), 2022-2031 Figure 19: Saudi Arabia Social Commerce by Accommodation – Gross Merchandise Value Trend Analysis, 2022-2031 Figure 20: Saudi Arabia Social Commerce Market Share by End Use Segment (%), 2025 Figure 21: Saudi Arabia Social Commerce by B2C Segment – Gross Merchandise Value (US$ Million), 2022-2031 Figure 22: Saudi Arabia Social Commerce by B2B Segment – Gross Merchandise Value (US$ Million), 2022-2031 Figure 23: Saudi Arabia Social Commerce by C2C Segment – Gross Merchandise Value (US$ Million), 2022-2031 Figure 24: Saudi Arabia Social Commerce Market Share by End Use Device (%), 2022-2031 Figure 25: Saudi Arabia Social Commerce by Mobile – Gross Merchandise Value (US$ Million), 2022-2031 Figure 26: Saudi Arabia Social Commerce by Desktop – Gross Merchandise Value (US$ Million), 2022-2031 Figure 27: Saudi Arabia Social Commerce Market Share by Cities – Gross Merchandise Value (%), 2025 Figure 28: Saudi Arabia Social Commerce by Tier-1 Cities – Gross Merchandise Value (US$ Million), 2022-2031 Figure 29: Saudi Arabia Social Commerce by Tier-2 Cities – Gross Merchandise Value (US$ Million), 2022-2031 Figure 30: Saudi Arabia Social Commerce by Tier-3 Cities – Gross Merchandise Value (US$ Million), 2022-2031 Figure 31: Saudi Arabia Social Commerce Market Share by Payment Method (%), 2025 Figure 32: Saudi Arabia Social Commerce Payment by Credit Card – Gross Merchandise Value Trend Analysis, 2022-2031 Figure 33: Saudi Arabia Social Commerce Payment by Debit Card – Gross Merchandise Value (US$ Million), 2022-2031 Figure 34: Saudi Arabia Social Commerce Payment by Bank Transfer – Gross Merchandise Value (US$ Million), 2022-2031 Figure 35: Saudi Arabia Social Commerce Payment by Prepaid Card – Gross Merchandise Value (US$ Million), 2022-2031 Figure 36: Saudi Arabia Social Commerce Payment by Digital & Mobile Wallet – Gross Merchandise Value (US$ Million), 2022-2031 Figure 37: Saudi Arabia Social Commerce Payment by Other Digital Payment – Gross Merchandise Value (US$ Million), 2022-2031 Figure 38: Saudi Arabia Social Commerce Payment by Cash – Gross Merchandise Value Trend Analysis, 2022-2031 Figure 39: Saudi Arabia Social Commerce Market Share by Platforms Method (%), 2025 Figure 40: Saudi Arabia Social Commerce Platforms by Video Commerce (Live Stream + Prerecorded) – Gross Merchandise Value Trend Analysis, 2022-2031 Figure 41: Saudi Arabia Social Commerce Platforms by Social Network-Led Commerce – Gross Merchandise Value (US$ Million), 2022-2031 Figure 42: Saudi Arabia Social Commerce Platforms by Social Reselling – Gross Merchandise Value (US$ Million), 2022-2031 Figure 43: Saudi Arabia Social Commerce Platforms by Group Buying – Gross Merchandise Value (US$ Million), 2022-2031 Figure 44: Saudi Arabia Social Commerce Platforms by Product Review Platforms – Gross Merchandise Value (US$ Million), 2022-2031 Figure 45: Saudi Arabia Social Commerce Market Share by Contents (%), 2025 Figure 46: Saudi Arabia Social Commerce Contents by Live Streamers – Gross Merchandise Value (US$ Million), 2022-2031 Figure 47: Saudi Arabia Social Commerce Contents by Gaming Streamers – Gross Merchandise Value (US$ Million), 2022-2031 Figure 48: Saudi Arabia Social Commerce Contents by Reels – Gross Merchandise Value (US$ Million), 2022-2031 Figure 49: Saudi Arabia Social Commerce Contents by Influencers – Gross Merchandise Value Trend Analysis, 2022-2031 Figure 50: Saudi Arabia Social Commerce Contents by Stories – Gross Merchandise Value (US$ Million), 2022-2031 Figure 51: Saudi Arabia Social Commerce by Share by Age Group (%), 2025 Figure 52: Saudi Arabia Social Commerce by Age Group – Gen Z (15-27) – Gross Merchandise Value Trend Analysis (US$ Million), 2022-2031 Figure 53: Saudi Arabia Social Commerce by Age Group – Millennials (28–44) – Gross Merchandise Value Trend Analysis (US$ Million), 2022-2031 Figure 54: Saudi Arabia Social Commerce by Age Group – Gen X (45 – 60) – Gross Merchandise Value Trend Analysis, 2022-2031 Figure 55: Saudi Arabia Social Commerce by Age Group – Baby Boomers (60+) – Gross Merchandise Value Trend Analysis (US$ Million), 2022-2031 Figure 56: Saudi Arabia Social Commerce Share by Income Level (%), 2025 Figure 57: Saudi Arabia Social Commerce Share by Gender (%), 2025 Figure 58: Saudi Arabia Social Commerce Analysis by Consumer Purchase Behaviour, 2025
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